Attract More Diners
Attract more diners
We have access to the largest dining network in the world, and when you use GuestCenter, so do you.
- OpenTable seats more than 31 million diners via online reservations each month. Last year diners made 620M searches to discover restaurants on OpenTable.
- Drive brand visibility by building robust restaurant profiles on OpenTable and making reservations easier on your own sites.
- Target the diners you want, fill your slower shifts and incentivize guests to book during off peak times with marketing campaigns.
- Know your return on investment with robust reporting to see when your restaurants need diners most and track campaign results.
Build relationships
Bring together visit, purchase, feedback, and social data to get a complete view of your guests.
- Deliver personalized service with more guest details and preferences at your staff’s fingertips.
- Turn your guests into regulars through customized and targeted guest communications.
- Manage your reputation by listening to guest feedback across 15+ sites, responding to reviews and sending post-dining surveys.
- Take action based on insights from staff scorecards and automated reports.
Run smooth shifts
Run your restaurants with confidence using OpenTable’s cloud-based platform.
- Seamlessly manage walk-ins, waitlists, and reservations
- Set accurate expectations with your guests
- Optimize seating and maximize turns
- Be prepared with pre-shift digest emails, shift overviews, and performance analytics
Manage from one platform
Running multiple restaurants is hard work. Doing it all in one place doesn’t need to be.
- Easily identify performance trends with at-a-glance reporting across all of your locations in one screen
- Share guest data — like contact info, notes, and preferences — between multiple locations
- Control staff directory and what they can access using admin tools
- Trusted security and control across all OpenTable apps and services
Connect the dots
OpenTable has powerful integrations with the systems your business depends on.
- Link reservations to revenue with POS Integration at no additional cost
Learn more - Branded bookings and content across your sites, social pages, apps, and more
- Centralized reservations with our booking API that connects in real time to all of your locations’ availability
- Track all your private dining leads in a single place
- Automatically integrate your OpenTable guest data with your reporting, marketing, and loyalty systems using our APIs
It’s a group thing
We’ve spent over 20 years creating tools for restaurant groups of all sizes.
Get all of this and more with OpenTable
- Reservation and waitlist management
- Fast table management
- Customizable guest management
- POS integration
- Works even when wi-fi doesn’t
- Owner App
- Free training and 24/7 support
- Unlimited devices at no extra cost
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24/7 bookability for guests through your digital properties, OpenTable, and our 300+ affiliate partners.
Offer waitlist in-house or online, and easily manage the door with wait quote suggestions and table-ready texting.
Maximize seatings and streamline service with smart table assignments and server section management.
Custom tailored for your restaurant, robust inventory settings help you maximize your books and control the flow of your dining room.
Snag last-minute bookings and avoid double or overbooking with reservation inventory that is always up-to-date and available.
Individual, customizable tool for restaurants to manage their presence on OpenTable, enabling diners to book and learn vital information (location, menu, photos) about your restaurant.
Individual guest profiles with tagged diner preferences and notes.
Gain visibility for your restaurant with digital advertising in front of our diner network of millions.
Aggregate, manage and analyze your reviews in one place across the most popular review sites and custom post-dining surveys.
Make custom surveys available to your guests and get direct feedback about their experience to take action on with your team.
Offer, manage, and sell a full range of customized dining experiences, like tastings, classes, and special menus, all in one place.
Accept online orders and pay at the table as well as for takeout and delivery.
Connect your POS with OpenTable so you can keep track of revenue, get order insights, and enable auto-table statusing to speed up turn times and seat more guests.
A network cover is a cover in a reservation booked through the OpenTable website or app. Each seated guest in a party is a cover, so a party of four is four covers. With OpenTable, you get access to a network of millions and only pay for seated diners, never for no-shows or cancellations.
Trigger automated emails based on guest visit preferences and measure your ROI with campaign performance tracking.
Identify and recognize guests according to their behavior and preferences, from average spend to most ordered items.
Automatically generate robust, individual guest profiles to better understand preferences and meet their needs.
Get an objective, holistic view of each server’s overall performance in terms feedback, cover, and check averages.
Aggregate, manage and analyze your reviews across the most popular review sites in one place and create custom post-dining surveys.
Get in touch and stay in touch with guests about their visit from one central place the whole team can consult.
