A data-driven report on how people plan to spend time and money at restaurants for the 2022 holidays.
DINER INSIGHTS
HOLIDAY OPPORTUNITIES
Get actionable insights
In September 2022, more than 20,000 diners in the U.S. and Canada weighed in on their holiday dining plans. OpenTable surveyed people to learn whether people intend to dine out more often, visit different restaurants, or try new dining experiences.
Use this data to strategize the season and create special holiday promotions that will delight regulars, attract first-timers, and bring them all back again throughout 2023.
We hope these insights—as well as the daily updated data on our State of the Industry hub—give you the information you need to help your business thrive.
Take a look at the results from our past surveys:
Q3 2022: Summer travel and dining
Q2 2022: Mother’s day and experiences
Q1 2022: Guests want choice and convenience
Q4 2021: Connect with guests this holiday season
Q3 2021: Capitalize on the surge in diner demand